Bengt-Göran Rosén
Professor, PhD, Docent, i Produktionsteknik

This is a wake up call for communication. The course gives you tools to be well prepared for communicating your research to non experts. We use an interview and camera to test your skills. This knowledge is useful in all communication, such as trying to convince financiers and/or companies about your project. But also for preparing presentations, interviews in media or teaching. To get a professional message bank in a concrete research project we recommend the advanced course - step two.
This course is fully booked.
Target group
For those who knows very little or nothing about communication.
It is necessary, important and essential for researchers in academia and industry to know how to explain complicated research to non-experts. You have to be able to reach different target groups with your messages to get an understanding about the importance of your work. It can be a presentation for collaboration, for decision makers or financiers for funding. It can also be an interview in media to the general public (the taxpayers) or politicians.
Prerequisites
No previous knowledge or experience is required to attend.
Content
Graduate students and industry are offered a fundamental course in how to communicate research.
You will get advice and training how to interact and how to present R&D to non-experts. We use camera and interviews to test your skills. You will get a toolbox with concrete tips and advices to be well prepared for efficient communication, also very useful for lecturers. Our aim is that the participants should get a good knowledge about how to prepare a presentation or an interview. We practice your skills by using camera and interviews, so you know how to handle this situation. You will also have to write an approved, short (10-12 lines), kind of press release.
Organisation
This is a two half day course. We begin day one at 11 a.m. until 18.00 p.m. Day two is from 09.00 a.m. until 14.00 p.m. The idea is that the participants, between day one and two, should think about how to create messages and how do a better interview the second day.
As a preparation the participants must write a press release to the course leader to weeks before the media training.
Examination
As an examination the participants will write an approved press release about their research and perform an approved interview.
17 March 2020 11:00 - 18 March 2020 14:00
To be decided